I was sitting near a second story window in a commercial building today and saw what I thought was a crack in the glass. After looking more closely, I discovered that it was the anchor edge of a spider web. So, what does that have to do with business, you ask?
It quickly became clear to me that this industrious little spider had found his niche. He will survive and thrive, (at least until the window washers come).
Let's look at the facts.
- The web is outside the window on the second floor. A perfect location where competitors were NOT.
- The web is positioned just close enough to the glass. Right where small flying insects are likely to land.
- The web is not covering the whole window. It spans just enough to ensure success.
- The web is nearly invisible, yet perfectly well constructed. It's effective; I spotted no less than ten silk-wrapped meals-ready-to-eat, in a single glance.
- The spider adapted to his current conditions. Sure, he had to climb the side of the building first, but it was definitely worth his time and effort.
So, where is your web space?
If you position yourself in the right niche, with the right tools, your efforts will be rewarded.
DMMI Associates LLC exists to help you find and leverage all the right tools. Just one of those toolsets is our Online Business Solution, brought to you through our partnership with IMG. Click here for details. It's everygthing a website should be and do, along with so much MORE!
E-mail us for help getting started.
We can help you through the maze of decisions about growing your business, that will define your next steps to success.
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